#Google trend not series
#Google trend not free

What about searches for 'property bubble' here in Australia? The search term peaked in June 2015, nearly two years ago. Naturally, this led me to wonder about Australian property. That said, people who worried about a bust and were wrong on the timing may have had their worries validated later on.

#Google trend not series

What's the lesson? We shouldn't read too much into such a simple data series but, nonetheless, the above strikes me as a good reminder that booms can go on far longer than expected. ( )īut US house prices did not peak until February 2007,18 months after searches for 'housing bubble' peaked and about two years after the search term first became popular. Searches in the US for 'housing bubble' soared in 2005, reaching a peak that August. The blending in of asset prices and investor sentiment takes the trends results to interesting places. Not surprisingly, the brand's sales have grown strongly over that time. After all, the tool is called Good Trends, not Google Contrary Indicators.Ĭonsider the long, steady, worldwide rise in internet searches ( ) for 'Sukin', the flagship brand for ASX-listed BWX. Investors who kept their heads and considered the intense panic felt by other investors might have perceived an attractive buying opportunity.Ī popular search term isn't necessarily indicative of a contrary indicator, of course. The S&P 500 has surged 281 per cent in the eight-plus years since. The key for smart investors is that the apex of 'lost decade' searches almost perfectly coincided with the trough of the US sharemarket. The search term 'property bubble' peaked in June 2015, nearly two years ago.

Interest in the search term (details can be found at ) peaked in February 2009. The term 'lost decade' was flogged in the financial media. It's a fascinating tool in its own right, but also valuable for analysts and investors keen to cut through noise to discern meaningful trends.Ī prime example of the power of Google Trends in action is a phrase that was popular in the US during the depths of the global financial crisis.

#Google trend not free

Google Trends, which launched in 2004, is a free tool that lets users track the popularity of search terms.